Inklings Baby's headline offer is an extra 20% off sitewide, which applies to everything the brand sells. This deal works best if you're doing a substantial shop across multiple categories, or if you're stocking up on essentials like clothing, toys, and books at once.
Shopping for under $100: If you're buying a single item or a small selection totaling less than $100, compare the extra 20% off sitewide deal against the specific bundle offers. The bundles—such as the Rainbow Wobby Soft Toy & Infant Novel Set, the Ollie Soft Toy and Infant Novel Set, the Digby Soft Toy & Infant Novel Set, or the Gus Soft Toy and Infant Novel Set—each cost $24.99 and combine a soft toy with a book, which is a convenient way to grab two items at a fixed low price if those particular sets match what you need.
Shopping $100–$200: The extra 20% off sitewide will likely deliver the bigger saving across this range. Apply it to your full basket to see your total discount, and you should find it beats the 20% off sitewide offer (which gives the same percentage without the "extra" boost) and the up to 15% off toy and book bundles.
Spending $200 or more: Stick with the extra 20% off sitewide. Over a larger spend, this percentage discount compounds into substantial savings. The up to 32% off sale products offer can occasionally compete if a large part of your basket consists of items already marked down, so apply both mentally to your cart and take whichever produces the larger total saving.
First time customers: If you're new to Inklings Baby and haven't signed up yet, consider joining the newsletter for special offers and promotions before you check out. Newsletter subscribers often receive additional discounts that can stack with or lead to better deals than the current sitewide offers.
At checkout, only one deal will apply to your order, so compare the discounts each offer produces on your specific basket and select the option that saves you the most money. If you're hovering between the extra 20% off sitewide and the up to 32% off sale products, check which items are genuinely on sale—that's the deciding factor.