The eyes inspired their name. The Blinc brand was founded on the assumption that, despite the world's enormous number of cosmetic companies, none had solved the negative mascara features of buildup, clumping, flaking, smudging, running, or difficulty in removal.
So, after determining that if humanity can launch a man to the moon, it can also produce the perfect mascara, Blinc was born in 1999. Through passion and the constant pursuit of invention, Blinc is based in Florida (USA) and continues to develop the world's easiest-to-remove, problem-free, sleep-lasting hold cosmetics.
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