The 20% off full price styles promo code at the top of this page is the lead offer from SSENSE. It is best for you if you are buying full price designer pieces and you are an eligible shopper who is logged in with an email that matches past transactions or communications, since the code requires that account condition and runs for the dates listed in the offer. Sale prices are separate and already reduced on product pages, and free shipping applies to all orders.
Big tickets of full price designer items: Use the 20% off full price styles code when your cart is mostly full price. The code takes 20% off eligible full price items at checkout for logged in eligible customers. For example, on a $500 order made up entirely of eligible full price pieces, the code takes 20% off leaving $400, so you save $100. (Original $500, discounts: percent 20% -> final $400, saving $100.)
Large baskets that mix sale and full price items: Sale items are already reduced on the product page by up to 85% and need no code. The 20% code only applies to eligible full price items, not to sale prices. For example, if you have $200 in sale items priced at 50% off (so $100 after the markdown) plus $300 in eligible full price items, the code takes 20% off the $300, reducing it to $240. Your order total becomes $340, down from an original combined $500, so your saving is $160. (Original $500, discounts: sale percent 50% on $200 -> $100; percent 20% on $300 -> $240; final $340, saving $160.)
Buying from the sale section only: If all items are sale styles, do not use the code. Prices are already marked down on product pages up to 85% off and apply automatically. For example, $200 of items reduced by 85% becomes $30, a saving of $170. (Original $200, discounts: percent 85% -> final $30, saving $170.)
First time visitors and special offers: Signing up for the newsletter can give access to special offers and is a way to receive future promotions, but it is not the main discount here and does not replace the 20% code or automatic sale reductions.
Delivery and other terms: Free shipping is available on all orders, so shipping will not add to your total. The 20% code requires you to be logged in with the qualifying email; sale discounts are reflected on the product page and need no checkout action.
When choosing, calculate the total with sale reductions applied first and then apply the 20% code only to eligible full price items. Pick the option that gives the lower final price for your exact cart; if you are eligible to use the 20% code on the full price portion, it will usually beat paying full price, while sale items alone are best bought at their marked sale price.